Nasi Surga
Nasi Surga is a family restaurant based in Sidoarjo, Indonesia. The brand itself represents the friendliness vibes Nasi Surga wanted to achieve in their brand to show inclusivity to everyone who wants to enjoy hearty home-like food with affordable price. We created a character called Mang Kuk, which is a sweet bowl-like character.
For this project, I am responsible to create their brand profiles and every marketing tools they need, starting from concepts, designs, and product photography.